# The DTC Podcast

Source: watchfor.tools, an independent directory for people who build Shopify apps. No paid placement, no affiliate links. Not affiliated with Shopify.
Canonical: https://watchfor.tools/podcasts/dtcpodcast

Summary: weekly interviews with dtc brand founders and marketers, from the team behind the dtc newsletter.
Shelf: For merchants and DTC brands, heard sideways
Run: Weekly on Mondays, plus series episodes on Thursdays, 798 episodes
First episode: 20 May 2020
Typical length: About 39 minutes
Free: yes
Host: Eric Dyck
Publisher: DTC Media (https://watchfor.tools/owners/dtc-media)
Also from DTC Media: DTC Newsletter (https://watchfor.tools/newsletters/dtc), DTC Dines Vancouver (https://watchfor.tools/events/dtc-dines-vancouver)
Platform: Spotify for Podcasters, on Apple, Spotify and YouTube
Feed: https://anchor.fm/s/205a6c00/podcast/rss
Listen: https://www.directtoconsumer.co/podcasts
Entry last checked: 31 October 2026

## Description

The podcast of the DTC Newsletter, hosted by Eric Dyck, for people who build and market consumer brands. Episodes are interviews with founders and operators about one result with numbers. Recent ones cover O Positiv scaling TikTok Shop and Flex reaching 30,000 retail stores. A Thursday series runs in parts, such as Harness the Halo on getting marketing budget approved. The same page carries two sister shows, AKNF on ad creative and the Email And Retention Podcast. For an app vendor it is how DTC merchants talk about growth, and a sponsor channel.

## Watch for

Owned with the DTC Newsletter, whose watch note names the agency Pilothouse as the business behind both. Pilothouse staff appear as guests and experts, so some episodes are also its marketing. The audience figures are the publisher's own. The YouTube channel mixes full episodes with thousands of short clips.

## How a vendor gets on it

The publisher's advertising page sells podcast sponsorship with the newsletter. It states 20k+ monthly downloads, 8 to 10 new episodes a month and 1,000 downloads per episode in its first 30 days. No prices are published, and the route in is a chat on that page. As of 31 October 2026.

## Profiles

- YouTube: https://www.youtube.com/@DTCPodcast