# Bylders

Source: watchfor.tools, an independent directory for people who build Shopify apps. No paid placement, no affiliate links. Not affiliated with Shopify.
Canonical: https://watchfor.tools/newsletters/bylders

Summary: Weekly growth tactics for founders and operators of Shopify brands.
Shelf: Merchant-side, read sideways for demand signal
Cadence: Weekly
First issue: unknown, not published
Free: yes
Author: Parker Burr and Graham Welter
Publisher: Bylders
Platform: beehiiv
Subscribe: https://www.bylders.news/
Entry last checked: 13 November 2026

## Description

Written by Parker Burr and Graham Welter for people who run DTC brands on Shopify. Each issue takes one topic: Black Friday planning, pricing, ad creative, retention, AI shopping agents, or a brand's sale. Older posts reviewed apps for merchants and offered reader deals on tools. An app developer reads it to see what DTC operators are told to buy and do. It also sells sponsorships, so it is a way to reach them.

## Watch for

Both authors sell services to the brands who read it. Parker Burr founded Evana, a tariff refund service, and an issue promotes it with a disclosure. Graham Welter's issues describe the agency Pixel Theory as "we" and invite brands to meet. Sponsorships are sold through beehiiv with no published rates. The subscriber count is its own claim: 50,000+ on the homepage, 15,000+ in an older post.

## Profiles

- LinkedIn: https://www.linkedin.com/company/bylders-media/